Pattern interrupt · 2.8M views · 2 days ago
STOP SCROLLING IF…
This is why your videos flop in the first 3 seconds.
Why this hook works
It stops the default scroll rhythm. The viewer is forced to decide whether the next sentence applies to them.
Where to use it
- TikTok and Instagram Reel intros
- YouTube Shorts and long-form opening lines
- Paid ads and creator landing pages
- Email subject lines and social posts
Hook variants
- Stop Scrolling If
- Stop Scrolling If… before you post again
- Stop Scrolling If… if you want more views
- Stop Scrolling If… — here is the fix
- Stop Scrolling If… and watch what happens