STOP SCROLLING IF…
This is why your videos flop in the first 3 seconds.
HOOK DATABASE
A working concept library for creators, agencies, media brands, and SaaS founders.
This is why your videos flop in the first 3 seconds.
Most creators lose the viewer before the value even starts.
The smallest opening line change can double retention.
A proof-first hook that works for reviews, ads, and tutorials.
Broad enough for scale, specific enough to earn the click.
A transformation hook built for before-and-after content.
A visual curiosity hook for reveals and shocking moments.
High-performing for advice, money, fitness, and creator content.
Perfect for affiliate, review, product, and comparison videos.
A low-friction warning hook that stops casual scrollers.
Creates social proof and curiosity at the same time.
Benefit-driven hook for tutorials, SaaS, and coaching offers.
Simple explanatory hook that turns a clip into a story.
Makes claims feel measurable and hard to ignore.
Great for testing, experiments, stunts, and transformations.
Classic retention hook with urgency built in.
A contradiction hook that makes people stay for confirmation.
Turns attention into a repeatable content framework.
It just needs a better opening line.
A direct utility hook built for saves, shares, and creator pages.